It has been a busy week of product launches for Apple. Early in the week the company unveiled a new iPad mini with an OLED display, and yesterday it revealed new MacBook Pro and iMac models powered by the M6 processor. But alongside the launches came a development that matters just as much to buyers: a price increase.
Apple had already updated iPad prices earlier. Now it is the Mac's turn. In the Turkish market, the company has revised prices upward across the entire Mac family, including the MacBook Air, MacBook Neo, Mac mini and Mac Studio.
How the new price list looks
Here are the current prices following the increase (prices in Turkey, in Turkish lira):
| Model | Old price | New price |
|---|---|---|
| MacBook Neo 256 GB | 45.999 TL | 49.999 TL |
| MacBook Neo 512 GB | 52.249 TL | 56.499 TL |
| MacBook Air 13 | 84.999 TL | 89.999 TL |
| MacBook Air 15 | 94.999 TL | 99.999 TL |
| MacBook Pro 16 | 194.999 TL | 209.999 TL |
| Mac mini 256 GB | 59.999 TL | 62.499 TL |
| Mac mini M5 Pro | 114.999 TL | 119.999 TL |
| Mac Studio M4 Max 512 GB | 167.999 TL | 174.999 TL |
| Mac Studio M5 Ultra | 369.999 TL | 384.999 TL |
Entry price for portables moves up
The increase is felt most clearly on the laptop side. The entry-level MacBook Neo, powered by an A18 Pro chip, has moved from 45.999 TL to 49.999 TL. On the MacBook Air side, which uses the M5 processor, pricing that started at 84.999 TL now begins at 89.999 TL.
Mac mini and Mac Studio are affected too
Desktop models were not spared from the wave of increases either. The starting price of the M6-powered Mac mini has risen from 59.999 TL to 62.499 TL, while the more powerful Mac mini with the M5 Pro chip has been pushed from 114.999 TL to 119.999 TL.
As for the Mac Studio, a favorite among professionals, the version with an M4 Max chip and 512 GB of storage has climbed from 167.999 TL to 174.999 TL. The flagship of the range, the Mac Studio with the M5 Ultra chip, rose from 369.999 TL to 384.999 TL, making it one of the models with the largest increase on the list.
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